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Vijayawada BSM 2005
IFCOMA introduced its first domestic Buyer- Seller Meet in the southern part of India at Vijaywada (AP).
The 22nd BSM in series was aimed at opening new horizons for the
Footwear trade by creating a direct linkage between the Components Industry & the Footwear Manufacturers
in Vijaywada. Vijaywada is a huge and fast emerging market in the footwear trade. Its surroundings and
nearby places viz. Tenali, Machlipatnam, Guntur, Rajamundri, Vishakhapatnam and Nellore etc.
are also developing fast and emerging markets to feed the niche market.
Vijaywada BSM was inaugurated by Shri Chukapalli Pitachaiah the
doyen of the Andhra Pradesh Footwear Industry and the owner of M/s Popular Shoe
Mart. He is the pioneer to have given direction to the industry and definite
shape to the footwear Industry and under his guidance the local artisans have been able to hone their skills.
Mr. Pitachaiah lighted the lamp and cut the ribbon to inaugurate the
Vijaywada BSM and went around the stalls at the exhibition.
At the start of the inauguration Shri Venkateshwara Rao, Ex-GM of LIDCAP
shared his views with the audience and felt that this was a great day in the books
of Andhra Pradesh, when the first Buyer Seller meet at Vijaywada has been thrown open
for the benefit of the industry and everyone would be delighted to know about this
event.
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Chief Guest Mr. Pitachaiah, M/s Popular Shoe Mart, being welcomed by IFCOMA President Mr. Mani Almal at BSM, Vijayawada.
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He was extremely happy that Shri Arun Kumar, MD, Popular Shoe Mart was
being facilitated with IFCOMA Excellence Award. He praised the efforts
of Shri Arun Kumar who has shown tremendous enthusiasm and dyanamism to
lead the footwear industry and has contributed greatly for its upliftment.
He felt that this Buyer Seller meet will go a long way for the upgradation of
the manufacturing process as this would make it the fashion & quality aspect
accessible to small manufacturers and cobblers in the Vijaywada and surrounding
Industry.
The BSM also emphasizes the significance & role of component industry
for the benefit of the Industry. It reminded him of a very popular product
called Gandhi Chappal-Jubilee chappal introduced by Bata in yesteryears
and made the industry aware of the innovation and a new wave that was
created which played like a catalyst for the small manufacturers to
produce such a product that was available at cheaper price and penetrate into the market successfully.
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